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February 2017 – Auburn, Alabama-based Proud Willie’s Wings and Stuff Founder and Managing Member Brandt Tucker has announced that the company is launching a nationwide franchise program.
Long a fixture on the Auburn scene, the company has been providing chicken wings, burgers, chicken tenders, their famous Cheesy Tots and a variety of other menu items through pickup and delivery for over 20 years. The restaurant is open from 5 pm to 1 am on weeknights and 3 am on Friday and Saturday nights. Proud Willie’s has fifteen different sauces including Hot, Honey BBQ and their signature sauces such as Lemon Pepper and Cajun Ranch.
In 1996, after graduating from the University of Mississippi, Brandt Tucker, and his wife, Sharry (an Auburn University Alum), decided to settle in Auburn and open Willie’s Wings and Stuff. It has been family owned and operated since they opened on January 13, 1996. Willie’s quickly became a local late night tradition among the college students.
The Proud Willie’s concept offers franchise owners a number of important advantages. Because no dining room is needed, the real estate costs can be significantly lower than those for many
franchised restaurants. The combination of offering delivery and carryout with the late night hours results in little direct competition. The operation is streamlined with a limited menu, fewer employees, less equipment and furniture, and smaller space needed. By locating in a market that draws people from across the region, the company has been able to build the Proud Willie’s brand and reputation well beyond the city of Auburn.
When asked why he decided to franchise Proud Willie’s, Mr. Tucker responded, “There are a few major reasons. The main one is that I honestly believe we can help fill an under-served market by providing an alternative in the late night delivery market, which currently has almost nothing other than pizza delivery. Another major reason is to provide career growth opportunities for some of my high quality, longtime staff members. A third is that I believe it is the right direction for my career, and I look forward to the challenge of helping hard-working, independent-minded people become successful entrepreneurs themselves.
Tucker continued, “I feel strongly that Proud Willie’s can’t be successful as a company without being committed to the success of our individual franchise owners. I remember well how it feels to invest everything you have into your business. I will strive to always be respectful of the commitment franchise owners have made to Proud Willie’s and the trust they have placed in me. I intend to do everything I can to help them be successful and happy.”
Steve Raines, President of National Franchise Associates, one of the nation’s leading franchise consulting and development firms, helped create the Proud Willie’s franchise program. Said Raines, “This is a very special concept. This franchise opportunity is quite unique and has tremendous potential for the right person. It is a well conceived and defined concept. The systems are in place to teach others how to operate the business. The company’s sales have grown each year, and sales per square foot are high. Brandt Tucker knows what he is doing and has the knowledge, integrity, dedication and personality to be a great franchisor.”
For information on the Proud Willie’s Wings and Stuff franchise program, please call (334) 663- 0742, visit www.proudwillies.com or email: [email protected]
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